Sutton Decentralised Energy Network (SDEN) were looking to overhaul their existing digital offering and provide a better user experience to their customers. One of the issues they had was the lack of online payments and information available, they wanted to transform this into a paperless approach while also offering a more visually appealing experience for users.
This was achieved by leveraging customer data and feedback to entirely restructure the website, ensuring users were immediately presented with high-demand content upon entry. It was also crucial to display tariff and billing options in a digestible way, making them easily comprehensible for users.